Social issue

cool ad about children being burnt in mexico, must seehttp://illusion.scene360.com/design/8366/frightening-ad-campaign-but-with-a-strong-message/

Denver Water Launches New Water Conservation Campaign Created by Sukle Advertising & Design

interesting on how Denver hired a ad agency to have a impact on water conservation through videos, internet, and  print.http://www.kentuckyforestconservation.com/a190563-denver-water-launches-new-water-conservation.cfm

Water Conservation Surcharge

This is a interesting article on how the Penang government is charging people for excessive use of water. http://www.bernama.com.my/bernama/v5/newsgeneral.php?id=529606

Social Design Project

Title – Toilet Water Waste

Format – Poster Design to make people more aware of flushing toilets and the waste that it causes

Target Market –  Anyone that decides to use a bathroom, public or private

Schedule – 3 weeks

Objective – To make a design suitable towards bathrooms to make people aware of toilet water waste. Go into bathrooms in a guerrilla way and tape posters all around the bathroom to make the user notice the poster.  Place the posters in multiple bathrooms so many people will see them and make them aware of the waste of water when they use the bathroom for something that doesn’t really need to be flushed

Message – Don’t waste water

NY Times article The Guardians of America’s Front Lawn By KATE TAYLOR Published: September 8, 2010

Ny times article
This article caught my eye instantly.  The Guardians of America's Front Lawn are a group of people that decide whether or not a object will be place on the National Mall or not.  This article is very exciting because they are talking about how much money they have recieved to commision a project or design to be place on the Mall.  I believe that would be every American's dream to be able to design some sort of memorial or object to be place in Washington D.C.  There has been many rumors on what is going to be built in the area, but the article is mainly talking about how long it takes to give the go ahead to put something on the mall.    This makes me think what really deserves to go first and why and also who will be in charged of designing what ever is put in place.  Will this design be open to the public?

Innovation reading

This reading is mainly talking about the efforts of IDEO to design things that are innovative and creative. This was very informative in how they leave your mind open to new things and give great examples of how to convert small ideas into actual designs. They talk about how one great way to come up with ideas is to just observe yourself and others and they gave a great example a the designer of the elliptical trainer got the idea by watching his daughter running. After reading this I got the idea that you want to think of a great idea before anyone by noticing peoples needs and trends.

SOCIAL MEDIA MARKETING

September 2, 2010, 7:00 AM

Social Media Are Easier Than You Think

By MP MUELLER

NYtimes, article

This article was very interesting and influentifual.  This article is mainly talking about how businesses are using social networks to advertise.  Many tips are given on how to be known online throughout the world and to think bigger than just a small advertisement and to be known as a figure or brand identity.  Everyday the internet is becoming more useful than ever.  Facebook was created as a social network for college students and in the last ten years Facebook has become a advertisement tool for many different companies.  No longer does companies need to do advertisements through the mail or use billboards which can only reach a few amount of bigger at a higher cost.  These social networks are making companies a chance to get their name out easier.  I hope to start a company soon and do the same kind of advertising through famous social networks